TOOLKIT
1. Introduction
2. IFAVA Mission Statement
3. IFAVA Board Members
4. Step by step guide to starting your national program
4.1 Develop a timeline with milestones and achievable goals
4.2 Identify your promotional message
4.3 Identifying structure and stakeholders
4.4 Raise Funds
4.5 Developing program, brand and promotional strategy
4.6 Policy including public/private partnerships
4.7 Baseline data collection
4.8 Launch Program
4.9 Conduct Promotion
4.10 Communications and Public Relations
4.11 Evaluating your Program
5. School Based Programs
6. Developing countries
Appendicies


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Toolkit

Appendicies

 5 to 10 a Day
  1. Paris Presention - South Africa
  2. Sample timeline from Canada’s 1999 program launch – Appendix 1
  3. Project Schedule – Appendix 2
  4. To your Health- Report to the Reach for it! Advisory Board of the CPMA – Appendix 3
  5. Memorandum of Understanding – Appendix 4
  6. United Fresh New Zealand-Membership Pack – Appendix 5
  7. Sample budget from Canada’s 5 to 10 a day program – Appendix 6
  8. Sample fundraising letter – Appendix 7
  9. List of countries with 5 a day programs - Appendix 8
  10. Noar article: Mass Media Campaigns – Appendix 9
  11. Brand Development: More Matters Public Health Campaign - Appendix 10
  12. Go for 2 & 5 Style Guide – Appendix 11
  13. Go for 2 & 5 Nutrition Criteria – Appendix 12
  14. Changing Behavior for the Better: Fruits and Veggies : More Matters - Appendix 13
  15. Examples of using 5-10 a day logos – Appendix 14
  16. Building Political Support to Expand School Fruit and Veggies Snack Programs – Appendix 15
  17. Fruits and Veggies-More Matters: The power of partnerships- Appendix 16
  18. 5 to 10 a Day Case Study – Appendix 17
  19. Process for global strategy on diet, physical activity and health-WHO – Appendix 18
  20. CPMA- 5 to 10 a day for Better Health Survey results – Appendix 19
  21. CPMA -5 to 10 a day for Better Health Survey Questionnaire – Appendix 20
  22. 5 to 10 a Day Campaign launch – Appendix 21
  23. Diet, physical activity and health – Appendix 22
  24. PBH- Board of Trustees Mid-Year Report Sept. 2007 – Appendix 23
  25. CPMA Campaign Analysis- Appendix 24
  26. Do School Based Programs Make a Diference: Robert Pederson - Danish Cancer Society Ottawa 2006
  27. 2007 Review of School BAsed Programs - Dr. Karen Lock
  28. Canada - BC Act Now Fruit and Veg Presentation 2006
  29. Canada - BC Act Now Fruit and Veg Coordinator Guide
  30. Food Dudes - Ireland 2006 presentation
  31. Canada - BC Act Now Fruit and Veg School Scheme Pilot Evaluation