Global Alliance to Promote Fruit and Vegetable Consumption "5 a Day"


The Assembly of European Fruit, Vegetable and Horticultural Regions (AREFLH) is a European association created in 2000 on the initiative of a group of Spanish, French and Italian regions.

It represents the voice of fruit and vegetable and horticultural producing regions and their producer organisations in Europe.

The specificity of AREFLH, which is its strength, lies in its original structure. It is composed of two Colleges: the College of Regions and the College of Producers. The complementarity of these two colleges makes it possible to encourage joint work and common positions between regions and producers’ representatives.


Our missions :

– To represent and defend the economic and social interests of the fruit and vegetable and flower sectors within European and international institutions.
– To encourage exchanges of experience, partnerships and joint projects between associate members.
– To be a force for proposals on the main policies that impact the fruit, vegetable and horticultural sector.



37, Rue du Général de Larminat
33000 Bordeaux, France